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THE ECHO/ECHOPLEX
Retail & employee apparel designs
I was tasked by the GMs to create 3 merch designs for retail and employee apparel of the venue.
I was given 3 concepts by the venue managers to develop. One was a bar and grill style design, which was an inside joke to those who worked there.
Two was a nod to the core audience of the venue based on the swan boats from Echo Park lake and the emo punk rock scene of the early aughts.
And three was a direct lift of the Dodgers logo that venue chose to honor it's pride in the team and the city of Los Angeles.
Created with Adobe Illustrator and Photoshop.
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